The Bruneau Group, supported by Equistone Partners Europe, accelerates its international development
The Bruneau Group, a leader in e-commerce in the sector of office furniture and supplies for professionals, becomes a shareholder of the Luxembourg-based company Muller & Wegener, a leader in its market.
Founded in Luxembourg over 100 years ago, the family business Muller & Wegener generated sales of €28 million in 2017 and has 97 employees.
With a supply of 12,000 products accessible to more than 9,000 very loyal customers, the company is now a market leader in the sector of office supplies, school products, hygiene and packaging products. Like Bruneau, Muller & Wegener has built its success over the years by offering ultra-personalized and high-quality customer service.
Convinced of the importance of maintaining the company’s local roots, the Bruneau Group intends to retain the Muller & Wegener brand while relying on the current management, the existing logistical resources and all of the teams, which have demonstrated their effectiveness. The family is represented today by Mrs Cerf-Muller, granddaughter of one of the founders, and remains a significant shareholder.
This investment aims to develop the Group's presence in a very dynamic Luxembourg market, which has for several years been driven by the strong development of services.
The combination of the two groups will bring together Muller & Wegener's commercial know-how with Bruneau's expertise in digital marketing, enhancing Bruneau's and Muller & Wegener's respective product and service ranges by relying on the depth and complementarity of their offers, all while benefiting from significant economies of scale based on an improvement of purchasing terms and conditions.
DEUTSCHLAND / SCHWEIZ / NIEDERLANDE
München, Zürich, Amsterdam
- IWK Communication Partner
- Ira Wülfing / Florian Bergmann
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- Agnès Catineau/Aurélia de Lapeyrouse
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- Clarke Associates
- David Clarke
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- MC2 (Manchester) Ltd
- Mike Perls
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- E-Mail Mike Perls